FICTIONAL B2B DESIGN STUDY / NO SUPPLIER OFFERVOLUME 01 · 2026
RANGE / VOLUME 01 FIELDNOTE / 01

Three formats.
A shared logic.

Select a starting form, then compare the decisions beneath the surface. Every product is a development concept with unverified dimensions, materials and performance.

Original AI concept: Transit Shell
WP-S01Rolling case

Transit Shell

A compact rolling-case study for a coordinated travel range.

Original AI concept: Transfer Pack
WP-P02Clamshell pack

Transfer Pack

A structured travel-pack study with a suitcase-style opening.

Original AI concept: Holdall System
WP-H03Soft holdall

Holdall System

An open-bay holdall study for adaptable collection planning.

COMPARE THE DECISIONS

Choose by access, not appearance.

Concept comparison. No dimensions, capacity or performance has been validated.
DecisionTransit ShellTransfer PackHoldall System
FormatRolling caseClamshell packSoft holdall
AccessTwo-shell zip openingFull clamshell accessWide top zip opening
Internal conceptRemovable divider conceptTwo loose packing modulesLoose base + removable module
Carry conceptTop grip + telescopic-handle conceptShoulder harness + side gripTwin webbing grips + strap
Palette directionInk / SiltSilt / InkInk / Sand
Collection planning question

Which parts should feel related across the range, and which must change with the load path? A shared colour does not make components interchangeable.

YOUR NEXT DEVELOPMENT CONVERSATION

Set the range boundary first.

Choose one lead sample and name the decisions that the other formats should inherit.

Build a sample brief