DEMO — fictional range. Local brief only, NOT SENT. No personal data is collected or transmitted.
PACK / FICTIONAL EXAMPLE
Rigid box
A two-piece rigid box with an overlapping lid. It is the pack the customer keeps, so the specification is the wrap and the board rather than the strength.
How it is made.
Grey board is cut and wrapped, then the lid is made fractionally larger so it lifts cleanly. The overlap is the whole design: too little and it will not stay shut, too much and it will not open.
Illustrative specification
- Base
- Example · 720 × 500 × 260 mm
- Lid overlap
- Example · 30 mm
- Board
- Example · 2.0 mm grey board
- Wrap
- Example · 157 gsm art paper
- Example · 4 colour litho
- Finish
- Example · matt laminate
Every value above is an illustrative example for a fictional range. It is not a quotation, a capability statement or a measurement of any real pack.
What a sample cannot show.
How it survives a journey. A sample is packed by hand and carried to a meeting; a production pack is filled on a line and loaded onto a vehicle, and the difference between the two is where most failures come from.
What it cannot show either.
Whether the hundredth case is the same size as the first. Board is affected by humidity, and a case that fits on Monday can be tight on Friday.